Check out our legacy blog posts

Sagebrush coffee has been known for our coffee education for over a decade. We used to showcase this with a traditional blog, writing articles constantly.

In our latest iteration of our website we have created an extensive education al portal with specific intentional articles showcasing what we learn at origin with the the coffee community at large.

read below to see our legacy articles or link here to our new learning portal.

Education Portal

Legacy Blog Articles

Sagebrush Coffee News

October 28, 2022
by Jonathan Kellso

A Sneak Peak of Our Newest Coffee Classification: Diamond Reserve

As coffee educators, we are constantly keeping ourselves up to date with the latest coffee trends and discoveries so we can be equipped to share them back to you. Our newfound black label focus this year has helped us get...

January 26, 2022
by Jonathan Kellso

Our New Black Label Strategy

For our coffee offerings, we sort every bean we release into one of 3 categories: Brown Label, Gold Label, or Black Label. This not only helps in establishing a designated price range for our customers for an easier shopping experience,...

December 11, 2021
by Matthew Kellso

How Supply Chain Problems Have Affected Sagebrush

Earlier this week, Jonathan and I ran out to get Christmas decorations for the coffee shop. We started at Lowes, then went to Hobby Lobby, and ended at Target. There were none at any of those stores. Not just a...

August 20, 2021
by Matthew Kellso

Welcome to Our New Coffee Shop & Roastery!

Hi, I am Matt and I am the owner of Sagebrush Coffee. Today, we are super excited to show off the Sagebrush Coffee Roastery and Coffee Shop. We will start our journey by peaking behind the scenes at our small...

June 5, 2021
by Karla Walker

Meet Our Newest Employee, MacKenzie!

We are so excited to introduce our newest hire, MacKenzie! MacKenzie joined the Sagebrush team in May of 2021 and will serve as one of our main baristas once the coffee bar opens. Before working at Sagebrush, MacKenzie worked as the manager of a local coffee and flower shop. If you’ve read some of our previous posts, you know Sagebrush is getting ready to embark on the next stage of purveying coffee. As we add a coffee bar to our current offerings, MacKenzie’s experience will help us carry on in our commitment to provide the best available coffee and will serve our local Phoenix area customers. Outside of work, she is pursuing her degree in secondary education with an emphasis in English at Arizona State University. On weekends you can find her reading, thrifting, and spending time with friends.

January 1, 2021
by Matthew Kellso

We’re Looking Forward to 2021, But Not For The Reasons You Might Think

I cannot wait for 2021! 2020 was a difficult year in many ways, but that isn’t why I’m excited about next year. One of the best parts of 2020 was the way it setup 2021 to be such an exciting...

December 12, 2020
by Zoe Maiden

We Just Released Three New Coffees from a Best-Selling Origin!

The year is quickly inching to the end, and we have been busy prepping and releasing new products on the website. Today, we are launching three brand new Guatemalan coffees, and we could not be more thrilled. Of course, we...

October 25, 2020
by Matthew Kellso

Kellso Family Update: Caleb

Sagebrush is a family-owned business. The business and you, our customers, have become such a part of our lives that when something personal happens, I feel like it is almost dishonest to not share it. That is why I decided...

November 29, 2019
by Jonathan Kellso

A Thoughtful Coffee Bag Redesign | By Jonathan Kellso

Today is a big day for Sagebrush: as we are heading into the holiday season, we are implementing our coffee bags’ new look!

Here’s a little mini-essay giving the complete rundown on our thought process behind absolutely every move we’ve made in this redesign process, and how you, the valued customer, are benefitting from all of this.

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The Coffee Journey

Explore all that goes into your morning cup

Bag of red and green coffee cherries on a white background

Variety

Coffee Varieties Guide

Like apples, coffee has thousands of varieties with unique flavors. Explore Arabica cultivars from Gesha to Bourbon and how genetics shape your perfect cup.

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Multiple houses amongst a specialty coffee farm

Origin

Coffee Terroir Guide

Origin is one of three pillars determining coffee's taste, alongside roasting and brewing. From variety selection to elevation, processing to country culture, every decision at origin shapes your cup. Here's how terroir transforms seeds into distinctive flavors.

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Yellow barrels with white lids on a stone floor, with people and bottles in the background.

Processing

Coffee Processing Guide

How specialty coffee goes from cherry to green bean—hand-picking, sorting, fighting pests and disease, and the processing methods that shape flavor.

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Roast

Coffee Roasting Overview

Coffee roasting isn't just about turning beans brown—it's a complex process of chemistry, timing, and heat that creates over 800 flavor compounds from a simple green seed. Understanding this transformation reveals why your morning cup tastes the way it does.

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